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Consumer pricing and promotions management software

Consumer Pricing & Promotions Management Software

Boost sales and profit in consumer goods

Maximize your business’ net profit and market share by strategically identifying the right price to sell your products, when to promote them, and for how long.

Consumer pricing and promotions management software
Arla Foods
Molson Coors
Pirelli & C. SpA
PepsiCo
Samsung
New Balance
Anheuser-Busch InBev
Caterpillar
Arla Foods
Molson Coors
Pirelli & C. SpA
PepsiCo
Samsung
New Balance
Anheuser-Busch InBev
Caterpillar
Trusted by leaders across industry verticals

Create a dynamic pricing strategy at scale with o9’s Consumer Pricing and Promotions Management

Consumer Pricing and Promotions

Full visibility on commercial initiatives

o9 provides full trade promotion management, evaluation, planning, and optimization capabilities in a unified platform. Every decision-maker will have full visibility of all commercial initiatives, past promotions, investments, and accurate P&L simulations to consistently beat targets.

O9 features
O9 features
Consumer Pricing and Promotions

Full visibility on commercial initiatives

o9 provides full trade promotion management, evaluation, planning, and optimization capabilities in a unified platform. Every decision-maker will have full visibility of all commercial initiatives, past promotions, investments, and accurate P&L simulations to consistently beat targets.

Why customers
choose o9

AI-backed price insights

Understand how competitors price similar products and gain the competitive advantage to plan for sudden price changes.

Integrate granular data

o9’s aggregation of internal and external data sources allows users to predict changing consumer behavior and simulate pricing strategies for optimal net profit.

Strategize promotions

o9’s scenario planning scans historical promotion performance, showing the impact of price changes on consumer engagement and purchase decisions.

Optimal product uplift

o9’s P&L performance tracking tools give you quick visibility of how pricing and promotion plans meet sales and profit targets to optimize product uplift.

1 / 5

Trusted by the world’s leading companies

company-Brady Coady

"o9 is moving the team’s workload and energy away from executing mundane, tedious tasks like determining how many units of each SKU go to each store every single week. We're moving them upstream into preseason planning, into developing strategy, and then the system executes automatically."

Brady Coady
Brady CoadyAssociate Vice President of Allocations and Merchandise
company-Bill Grah

"The o9 platform makes our decision-making much faster. It’s also giving us a better and deeper understanding of the analytics, the cost of decisions, and now when we make those decisions, there’s a much higher degree of confidence that we actually execute."

Bill Grah
Bill GrahDirector of S&OP
company-Chris Fink

"We are seeing about a 50% scrap reduction. And that is driven by the fact that we have a line of sight now to our customer forecasts, and we're making decisions to avoid bringing in excess inventory or inventory we don't need."

Chris Fink
Chris FinkGlobal Supply Chain Manager
company-Dr. Athina Kanioura

"So with IBP, what we are achieving now is one single source of truth. Everyone aligns behind one number, with the ultimate accountability for IBP being the general manager. So you take the power out of the functions and give it to the general manager to run the business as they see fit, which is unbelievable."

Dr. Athina Kanioura
Dr. Athina KaniouraChief Strategy and Transformation Officer
company-Vijay Guliam

"Our goal is to achieve 80% of touchless operations. What we mean by that is taking away a lot of the manual operations, enabling automation [...] Through the work with o9, we've eliminated them, and now these manual operations are mostly a thing of the past."

Vijay Guliam
Vijay GuliamHead of Technical Programs
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