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Video

July 14, 2023

Why is demand planning important?

In this video, we will discuss the importance of demand planning and how it can be transformed using digital technologies. We will explore the following topics:u003cbru003e- The basics of demand planningu003cbru003e- The importance of demand planningu003cbru003e- The challenges of demand planningu003cbru003e- The benefits of digital transformation for demand planning

Demand planning is one of the most important activities in any supply chain. It is the process of forecasting future demand and then using that forecast to make decisions about inventory, production, and other supply chain activities.

Demand planning is important because it helps businesses to avoid stockouts and excess inventory. It also helps businesses to meet customer demand and improve their profitability.

However, demand planning can be a challenging task. The market is constantly changing, and it can be difficult to predict future demand. Additionally, demand planning can be time-consuming and resource-intensive.

Digital technologies can help to transform demand planning. By automating some of the tasks involved in demand planning, businesses can save time and resources. Additionally, digital technologies can help businesses to access more data and insights, which can improve the accuracy of their forecasts.

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