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DALLAS, 10 August 2023 – o9 Solutions, a leading enterprise AI software platform provider for transforming planning and decision-making, today announced the completion of the first phase of transforming the demand planning capabilities of Shurtape Technologies, LLC, an industry-leading manufacturer and marketer of adhesive tape and consumer home and office products. With this implementation, Shurtape is expecting significant forecast accuracy improvements, increased planner productivity, and improved customer service.
Shurtape, which markets well-known brands such as Duck®, FrogTape®, T-Rex®, Painter's Mate®, and Shurtape®, started its digital transformation journey by identifying gaps in process, data, and people skills in order to select the right platform to meet its needs. By leveraging o9’s AI-powered Digital Brain platform, Shurtape is able to more accurately predict, analyze, plan, and shape demand to optimize sales and margin performance of its omnichannel and multi-region product portfolio.
Philippe Libert, Supply Chain Planning Director at Shurtape Technologies, said: “We have completed the first stage of our planning transformation, which was focused on the reengineering of our demand planning processes, the implementation of a leading planning software, and the upgrade of our planning capabilities. We are leveraging the o9 reference model and platform to shape our supply chain to be more agile, capable, and cost-effective while fostering a productive cross-functional collaboration model.”
Anusha Sharma, Chief Customer Officer at o9 Solutions, said: “At o9, we value our customers and take pride in their success stories. Hence, it is great to see that Shurtape is using our unique platform to improve their overall demand planning capabilities and business performance.”
About the authors
o9
The Digital Brain Platform
o9 Solutions is a leading Enterprise Knowledge and AI-powered platform helping companies build Agile, Adaptive & Autonomous Planning & Execution Models for transforming enterprise decision-making in environments of rising volatility and uncertainty. Whether it is improving forecast accuracy, matching demand and supply and driving collaboration across the multi-tier supply chain to improve resilience at optimal costs and inventory, or optimizing new product and commercial initiatives to drive revenue growth and margins, decision-making processes from long-range to tactical to execution horizon can be made faster and smarter and connected on o9’s Digital Brain Platform.
o9 brings together game-changing technology innovations — such as innovative enterprise knowledge graph modeling, big data analytics, advanced algorithms for forecasting, demand/supply balancing, scenario planning, real time learning, collaboration, generative and agentic AI, easy-to-use interfaces and cloud-based delivery, and innovative management methods — as well as organization, process and change management best practices to transform decision-making speed and intelligence.
