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DALLAS, Nov. 20th, 2025 – o9, a leading AI-powered software platform provider for enterprise planning and decision-making, today announced two senior appointments within its sales organization. Edwin Castillo has joined the company as Senior Vice President of Global Revenue Enablement, and Beth Shuman as Vice President of Sales Operations. These appointments reinforce o9’s continued investment in building a world-class sales organization to support the Company’s global growth and expanding customer base.
“Beth and Edwin both bring exceptional experience in scaling global sales organizations and driving operational excellence,” said Brett Theisen, Chief Revenue Officer, o9. “Their leadership will strengthen o9’s commercial execution and ensure our teams remain focused on delivering measurable value for our clients.”
As Senior Vice President of Global Revenue Enablement, Castillo will lead programs that support the effectiveness and alignment of o9’s go-to-market organization. He brings more than two decades of experience building high-performing enablement and operations functions at leading enterprise software companies - including Oracle, Salesforce, DocuSign, Twilio, 8x8, and Freshworks - where he helped drive revenue growth and sales transformation at scale.
As Vice President of Sales Operations, Shuman will lead global sales operations, advancing the scalability and effectiveness of o9’s commercial organization. She joins o9 with more than 20 years of experience in sales operations and revenue optimization. Most recently, Shuman served as Vice President of Sales Operations and Enablement at QAD, where she led initiatives that enhanced forecast accuracy, improved process governance, and increased sales productivity across global teams. She previously held leadership roles at Thales and immixGroup, where she improved performance and accelerated time to revenue.
“o9 is transforming how enterprises plan and make decisions by combining AI, data, and collaboration to unlock real business impact,” Shuman said. “I’m excited to join a company that leads with innovation and execution excellence, and to support our global teams as we continue to grow and deliver measurable value for customers.”
“o9’s vision, technology, and culture of excellence set it apart,” Castillo said. “I’m looking forward to building on that foundation to help our commercial teams operate with precision and deliver even greater outcomes for our customers.”
For more information, please visit o9solutions.com
About the authors
o9
The Digital Brain Platform
o9 Solutions is a leading Enterprise Knowledge and AI-powered platform helping companies build Agile, Adaptive & Autonomous Planning & Execution Models for transforming enterprise decision-making in environments of rising volatility and uncertainty. Whether it is improving forecast accuracy, matching demand and supply and driving collaboration across the multi-tier supply chain to improve resilience at optimal costs and inventory, or optimizing new product and commercial initiatives to drive revenue growth and margins, decision-making processes from long-range to tactical to execution horizon can be made faster and smarter and connected on o9’s Digital Brain Platform.
o9 brings together game-changing technology innovations — such as innovative enterprise knowledge graph modeling, big data analytics, advanced algorithms for forecasting, demand/supply balancing, scenario planning, real time learning, collaboration, generative and agentic AI, easy-to-use interfaces and cloud-based delivery, and innovative management methods — as well as organization, process and change management best practices to transform decision-making speed and intelligence.
