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Article

Supply Chain vs. Logistics

O9 blog what is supply chain and logistics header
o9

o9

The Digital Brain Platform

March 11, 2024

4 read min

Organizations depend on well-structured supply chains and logistics strategies to deliver high-quality products to customers on time. However, supply chain management and logistics vary in meaning and understanding this is critical to optimizing overall business operations.

This article explores the comparisons between supply chains and logistics, highlighting key similarities and differences to provide a comprehensive understanding that can enhance efficiency and customer satisfaction.

What is Logistics?

Logistics constitutes a segment of the supply chain that primarily focuses on the physical movement, storage, and transportation of goods. This involves a comprehensive planning and implementation process, encompassing activities such as transportation, inventory management, warehousing, packaging, order lment, and distribution. 

The primary goal of logistics is to ensure that the right products are in the right place at the right time, minimizing costs, and maximizing customer satisfaction. Therefore, effective logistics management is crucial for streamlining supply chain operations and optimizing overall business performance.

What is Supply Chain Management?

Supply chain management encompasses a wider spectrum of activities involved in the production, procurement, conversion, and delivery of goods and services. This includes the seamless integration of supply and demand management processes, extending beyond organizational boundaries to include diverse members and channels within the entire supply chain network.

The Differences

There are several differences between supply chain management and logistics. Review these differences below to help you better understand these supply chain management and logistics:

Scope

The scope of supply chain management differs from logistics. Supply Chain encompasses the end-to-end management of all activities involved in the production, procurement, conversion, and delivery of goods and services, from raw material acquisition to end-user consumption. It includes strategic planning, coordination, and optimization of the entire process. The logistics scope represents a subset of supply chain management, specifically concentrating on the physical movement, storage, and transportation of goods. Logistics deals with the operational aspects of product flow within the broader supply chain.

Objective

The objective of a supply chain plan is to establish a competitive edge for a company or enterprise. Companies formulate supply chain plans with the aim of delivering high-quality products to customers ahead of their competitors, fostering customer loyalty, and boosting consumer sales. On the other hand, the primary objective of logistics is to l customer needs through the efficient delivery of consumer products. Although this objective does contribute to a company's competitive advantage, it is not the primary focus of logistics.

Integration

Supply chain management (SCM) operates on a broader scale, encompassing the strategic coordination and integration of multifaceted functions and processes across diverse organizations. The overarching goal of SCM is to orchestrate a seamless flow of materials, information, and finances throughout the entire supply chain network. 

Conversely, logistics serves as a distinct subset within the comprehensive domain of supply chain management, taking charge of the tangible and operational aspects involved in transporting goods from one location to another. While logistics is specifically concerned with the physical movement of goods, supply chain management focuses on optimizing the collaborative efforts of various stakeholders to enhance overall efficiency and effectiveness in the whole supply chain ecosystem. This complex interplay between logistics and SCM is fundamental in ensuring the successful coordination and integration of all elements required for the end-to-end management of goods and services.

The Similarities

Both logistics and supply chain management share the common objective of fostering a collaborative supply chain network. And while logistics is a more specialized term, centering predominantly on the movement of goods, the fundamental similarities between supply chain and logistics include the following:

Flow

Both the supply chain and logistics aim to ensure the seamless and efficient flow of goods from their point of origin to the ultimate end consumer. This involves careful coordination and optimization of processes to minimize delays, enhance operational efficiency, and ultimately meet the demands and expectations of the customer.

Focus

Both supply chain management and logistics play critical roles in the creation and delivery of products or services to customers. The supply chain, with its broader perspective, encompasses strategic decisions related to sourcing, production, and distribution. Logistics, on the other hand, has a more specialized focus on the intricate details of transportation, warehousing, and distribution processes.

Impact

Successful supply chain plans and logistics reduce company expenditures, consequently maximizing profitability. The comprehensive planning involved in supply chain and logistics operations not only streamlines the delivery process but also has the potential to enhance the speed at which products reach the end consumer. This increased efficiency not only satisfies immediate customer needs but also fosters long-term loyalty. In this way, the integration of effective supply chain and logistics plans also only benefits the enterprise’s financial bottom line.

Supply Chain Management and Logistics by o9 Solutions

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Take the first step to achieve insights into your supply chain management and logistics. Make better decisions based on both data and research.

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About the authors

o9

o9

The Digital Brain Platform

o9 Solutions is a leading AI-powered platform for integrated business planning and decision-making for the enterprise. Whether it is driving demand, aligning demand and supply, or optimizing commercial initiatives, any planning process can be made faster and smarter with o9’s AI-powered digital solutions. o9 brings together technology innovations—such as graph-based enterprise modeling, big data analytics, advanced algorithms for scenario planning, collaborative portals, easy-to-use interfaces and cloud-based delivery—into one platform.

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