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Tires

Driving Global Precision: How a Leading Tire Manufacturer Synchronized Supply and Demand

Faced with volatile market shifts and fragmented legacy systems, this global tire giant needed a smarter way to navigate complexity. Discover how they leveraged the o9 Digital Brain to move beyond manual spreadsheets, unifying their global operations to improve forecast accuracy, optimize inventory, and gain the real-time agility needed to lead the industry.

Highly manual, Excel-driven planning processes across functions and time horizons. This resulted in suboptimal decision-making and inaccurate plans.

Sustainability impact

Reduction of waste due to a decrease in overproduction and avoidance of expedites.

challenges

Complexity to Clarity

Challenge

Strategic planning (next 5-7 years) was done in Excel without leveraging key market trends and macroeconomic developments.

Solution

With o9, the company was able to put together a long-range demand plan, incorporating leading indicators of demand and key market trends to better understand market size and market share.

Value Delivery

Systems Replaced

  • Excel
  • Homegrown solutions

Key Functionalities Implemented

The company used the o9 Enterprise Knowledge Graph to build market, demand, and supply knowledge models.

This allowed us to run all key planning processes for all categories, channels (OEM and aftermarket), and countries across all time horizons in a single integrated platform. o leveraged its open architecture to incorporate a proprietary developed LP solver in Gurobi.

Customer Benefits

success factors

  • o9's highly differentiated knowledge graph allows for intelligent planning across time horizons.
  • Deep industry knowledge in the auto supplier and tire manufacturing industry allows for faster time to value.
  • The ability to connect the market (OEMs and after-market dealers) to the upstream supply nodes by leveraging o9's highly differentiated Digital Twin.

KPI Impacted

  • Reduction of lost sales.
  • Reduction of cost through better capacity utilization and planning.
  • Reduction of inventories.

How to Take Control of Supply Chain Complexity

Effective supply planning has become indispensable for organizations seeking to navigate complexities, ensure resilience, and maintain competitive advantage.

Read our core white paper on Supply Chain master Planning

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