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Control Tower

AI-Driven Supply Chain Control Tower Software for Enterprises

The Supply Chain Control Tower on the o9 Digital Brain enables organizations to sense disruption early, understand its true business impact, and act decisively across planning and execution.

4.8 out of 5202+ customer reviews in Supply Chain Planning Solutions as of 13 November 2026
Nexperia
Eckes-Granini Group
Levi Strauss & Co.
The Mosaic Company
Canadian Tire
Kyowa Kirin
PepsiCo
Hewlett Packard Enterprise
ExxonMobil
Nexperia
Eckes-Granini Group
Levi Strauss & Co.
The Mosaic Company
Canadian Tire
Kyowa Kirin
PepsiCo
Hewlett Packard Enterprise
ExxonMobil
Nexperia
Eckes-Granini Group
Levi Strauss & Co.
The Mosaic Company
Canadian Tire
Kyowa Kirin
PepsiCo
Hewlett Packard Enterprise
ExxonMobil

UNLOCKING BILLIONS IN VALUE FOR CLIENTS IN 30+ INDUSTRIES

    [whitepaper]

    o9 Control Tower: Hyper-Collaboration and Right-Time Decision-Making

Key Differentiators

Why Leaders Choose o9’s Control Tower

By combining real-time visibility, decision intelligence, and hyper-collaboration, the Control Tower transforms fragmented operations into a coordinated, outcome-driven operating model.

  • Sense and Translate Disruption

    Sense disruptions across internal and external data sources, including weather events, port congestion, supplier delays, and demand surges. Translate raw signals into business impact. Planners can immediately see which customer orders, shipments, or production plans are at risk and why.

  • Solve and Execute in One Flow

    Prescribe multiple resolution options based on pre-configured scenarios — such as expediting, reallocating inventory, or reprioritizing orders — and enable users to execute decisions directly within the platform. This visibility layer sits on top of existing systems, breaking down functional silos and ensuring that decisions are both informed and executable.

  • Hyper-Collaboration Across the Value Chain

    o9 enables structured, data-driven collaboration not only across internal teams but also with customers and suppliers.
    This model replaces fragmented email chains and spreadsheets with shared context, aligned priorities, and auditable decision trails.

  • Pre-Alert Exception Management

    Unlike legacy tools that react only after issues occur, the o9 Control Tower proactively identifies risks before they escalate.
    The platform can compare planner overrides against agreed-upon policies to detect early signs of misalignment between strategy and execution. By surfacing potential disconnects before they become urgent alerts, organizations can intervene earlier and avoid costly downstream consequences.

Examples of Business Value
Achieved with o9

Food & Beverage

  • Maintained accurate, real-time inventory visibility, using data-driven forecasting to predict demand.

    60%Reduction in Stock-Outs

  • By rolling out demand planning, supply network planning, multi-echelon inventory optimisation and reverse logistics capabilities.

    +53%Decrease in Inventory Losses

  • Touchless planning - the ability of systems to generate plans that require minimal human intervention.

    70-90%Touchless Planning Adoption

  • Forecast accuracy improved by more than 11 percentage points to 87%, and service levels have reached 99.5%.

    +11%Forecast Accuracy
Discover our platform

Live Demo with an o9 Expert

Get a personalized walkthrough with an o9 solution specialist and see how to drive faster, smarter planning decisions across your enterprise.

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Take a Tour

See how the o9 Enterprise Brain, powered by Neurosymbolic AI, connects enterprise knowledge with AI reasoning to support demand planning and faster, coordinated action.

what customers say

Driving Real
Enterprise Value

Citizen Watch America

"I’ve never worked with a company that had a better group of people. “They’re very invested in our solution and making sure we see a return on investment. It’s a continual improvement process. They look at our win as their win."

Glenn Pascrel

EVP of Merchandise Planning and Allocation

PepsiCo

"So with IBP, what we are achieving now is one single source of truth. Everyone aligns behind one number, with the ultimate accountability for IBP being the general manager. So you take the power out of the functions and give it to the general manager to run the business as they see fit, which is unbelievable."

Dr. Athina Kanioura

Chief Strategy and Transformation Officer

Starbucks

"Now when we hear things like, This has been the most important improvement or biggest improvement to my mental health to I have never, ever have to tell a customer I'm out of something. Those are the moments when you know we have got it right."

Jayabindu Singh

Vice President of Engineering & Quality Assurance

featured insights

Related Resources
& White Papers

Use Cases

Explore in-depth o9's Supply Chain
Planning Use Cases

Supply Chain Planning

Stop value leakage and accelerate cross-functional decisions with o9.

Supply Chain Analytics

Production Scheduling

Multi-Echelon Inventory Optimization (MEIO)

industries

Tailored to 

every industry

FAQ Control Tower

A supply chain control tower is a centralized capability that monitors, analyzes, and orchestrates supply chain execution across orders, inventory, logistics, and partners in near real time.