DALLAS, Sept. 25, 2023 – o9 Solutions, a leading enterprise AI software platform provider for transforming planning and decision-making, today announced that it has been featured as a leader in the 2023 Promotion Optimization Institute (POI) Enterprise Planning Vendor Panorama report.
In this annual report, POI evaluates leading providers in the Enterprise Planning marketplace, including revenue growth management (RGM) capabilities - from trade promotion management and optimization solutions to analytics, modeling and planning features - provided by 16 leading software vendors. This year, POI recognized o9 for the following best-in-class functionality distinctions: Analytics Visualization, Enterprise Planning IBP/S&OP Capabilities, and RGM Supply Chain Connectivity. This is the third consecutive year that o9’s RGM capabilities have been recognized in the POI Enterprise Planning Panorama report.
o9’s RGM AI-powered software allows users to simplify and enhance planning, analysis and simulation across all commercial growth levers. o9’s integrated business planning Digital Brain platform collects and aggregates data from external sources to provide actionable insights into customer demand and the financial impact on the business of increasing or decreasing investments in various growth levers. This ultimately allows decision-makers to understand the payback they’re receiving on commercial and marketing investments, enabling them to consistently deliver share gains and create more financial fuel for continued growth.
“RGM is one of the most important value creation levers for organizations seeking to sustainably increase profit margins, top-line growth and market share,” said Igor Rikalo, President and COO, o9 Solutions. “Through our next-generation Digital Brain platform and RGM capabilities, teams across commercial, marketing, finance and supply chain functions can seamlessly collaborate, plan more effectively and improve the profitability and impact of strategic commercial investments to keep their business moving forward. We are honored to be included in this most recent POI report, which speaks to our commitment to helping global companies make smarter investment choices every day across all sales and marketing growth levers.”
Learn more about o9’s RGM offering here.

Gartner® Magic Quadrant™ 2023
o9 Solutions recognized as a Leader in the 2023 Gartner® Magic Quadrant™ for Supply Chain Planning Solutions. Download for free the full Magic Quadrant.
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o9 Solutions
The Digital Brain Platformo9 offers a leading AI-powered Planning, Analytics & Data platform called the Digital Brain that helps companies across industry verticals transform traditionally slow and siloed planning into smart, integrated and intelligent planning and decision making across the core supply chain, commercial and P&L functions. With o9’s Digital Brain platform, companies are able to achieve game-changing improvements in quality of data, ability to detect demand and supply risks and opportunities earlier, forecast demand more accurately, evaluate what-if scenarios in real time, match demand and supply intelligently and drive alignment and collaboration across customers, internal stakeholders and suppliers around the integrated supply chain and commercial plans and decisions. Supported by a global ecosystem of partners, o9’s innovative delivery methodology helps companies achieve quick impact in customer service, inventory levels, resource utilization, as well as ESG and financial KPIs—while enabling a long-term, sustainable transformation of their end-to-end planning and decision-making capabilities.