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India’s leading retailer, Future Group will implement o9’s AI-powered platform to drive Forecasting and Replenishment activities for their different retail format stores in India.

o9 Solutions today announced that Future Group $ 3bn, one of India’s leading retailers will deploy the next generation of o9 platforms to integrate Demand Planning (Forecasting), Replenishment Planning, and Sales and Operations Planning. o9 will support Future Group 1500 Stores across 450 cities which will include all retail formats.

India’s largest publicly listed retailer has prioritized Improving supply chain performance through next-generation technology as an important part of its “Thathastu” initiative. The company chose o9 as its partner on this digital transformation journey because o9 came out as a Truly Integrated Supply Chain Platform which provides the ability to support retail scale with embedded forecasting intelligence.

Future Group implementation of the o9 platform will enable it to use both internal and external demand drivers while planning for promotions, combined with powerful machine learning algorithms, to create a demand forecast. On replenishment planning, Future Group will leverage the o9 platform for generating the requirements at DC’s and also their own CPG, Future Consumer Limited requirements. The o9 platform will also enable a truly digital IBP process where both vendors and Future Group’s CPG will be able to validate their plan against the overall Annual numbers in the platform.

“The o9 Solutions platform will play a pivotal role in Future Group,” said Vivek Biyani, director at Future Group. “We will be able to bring greater speed and insights to our supply and demand planning processes and run our IBP meeting live in the o9 system. We’re excited to bring o9’s next-generation platform capabilities to support our planning across all time horizons, from long-term strategic planning to mid-term, to short-term, all in one integrated platform.”

Chakri Gottemukkala, o9 Solutions Co-Founder and CEO talks about partnership with future group

Speaking on behalf of o9 Solutions, Chakri Gottemukkala, Co-Founder and CEO, stated, “Future Group is an iconic Indian company, and o9 is honored to collaborate with them on their journey to establish an integrated business planning process that is as innovative and game-changing. We look forward to a long-term partnership that will enable Future Group to increase revenues and reduce costs while improving customer service and enhancing employee productivity.”

About Future Group

Future Group is guided by the principle of ‘Rewrite Rules, Retain Values’ in shaping the consumption space in India. It offers more than 80 brands in fashion, footwear, FMCG, food and homeware segments that are distributed through its own retail chains in over 450 cities and towns across India. The country’s most trusted retail brand, Big Bazaar, along with Central, EasyDay, Foodhall, Brand Factory, Nilgiris, Heritage, fbb, Heritage Fresh and WH Smith in India are some of the retail chains operated by the group. On any given day, almost 2 million people visit its stores and digital platforms, experience its brands and work in sourcing, manufacturing and moving products that fulfill the needs and aspirations of a new India. Find out more on

o9 Solutions

o9 offers a leading AI-powered Planning, Analytics & Data platform called the Digital Brain that helps companies across industry verticals transform traditionally slow and siloed planning into smart, integrated and intelligent planning and decision making across the core supply chain, commercial and P&L functions. With o9’s Digital Brain platform, companies are able to achieve game-changing improvements in quality of data, ability to detect demand and supply risks and opportunities earlier, forecast demand more accurately, evaluate what-if scenarios in real time, match demand and supply intelligently and drive alignment and collaboration across customers, internal stakeholders and suppliers around the integrated supply chain and commercial plans and decisions. Supported by a global ecosystem of partners, o9’s innovative delivery methodology helps companies achieve quick impact in customer service, inventory levels, resource utilization, as well as ESG and financial KPIs—while enabling a long-term, sustainable transformation of their end-to-end planning and decision-making capabilities.