Food & Beverage デジタルブレイン

One of the largest food and beverage companies in the world with over 2,000 brands, ranging from global icons to local favorites.

The integrated business planning processes were highly manual and focused on the past, which did not allow the company to spot demand risks and opportunities fast enough. This resulted in an inability to respond to the market with the optimal solution.

サステナビリティへの貢献

Reduction of food waste and reduction of logistics expedites.

業務範囲での課題

Gap Closure

The company was unable to detect gaps to planning and any other risks and opportunities quickly enough due to their focus on sell-in (lagging indicator).

o9の支援

With o9, they were able to understand the drivers of demand and bring those together for faster gap detection and response.

Scenario Planning

All commercial and supply chain scenarios were run in Excel, based on inaccurate datasets and incomplete information, leading to suboptimal decision-making.

o9の支援

With o9’s highly differentiated platform, cross-functional teams can generate commercial scenarios and get a supply chain response on OTIF, cost to serve and contribution margin in real-time.

Decision Making

IBP meetings were run in Powerpoint and Excel, focused on numbers and assumptions rather than on key market decisions.

o9の支援

With o9, market leaders were able to use the platform during IBP meetings to evaluate scenarios, understand risks and opportunities and make better and faster decisions.

価値提供

実装したコア機能

The o9 Enterprise Knowledge Graph was used to build market, demand and supply-knowledge models, allowing to run the entire IBP process for all categories, brands, channels, accounts and countries in a single integrated platform.

リプレースしたシステム

SAP APO, PowerPoint and Excel.

享受したメリット

成功要因―o9を採用した3つの理由

  1. o9’s highly differentiated knowledge graph, allows for intelligent planning across time horizons.
  2. The ability to bring commercial, supply chain and finance together on an easy-to-use and intelligent platform.
  3. Highly competent o9 team with great industry experience.

達成したKPI

  1. Improved commercial spend (selecting commercial initiatives with highest ROI).
  2. Faster response to market opportunities resulting in improvement of top-line.
  3. Reduction of non-standard supply chain cost (flex, expedites, alternative sourcing) through better planning.

デジタル･ブレインの採用で広がる可能性を確かめる

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