o9 Digital Brain™
for Consumer Electronics

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Consumer goods electronics durables

Consumer demands are evolving. Make integrated decisions that are better and faster to drive growth.

Common consumer electronics
problems by role

  • “Multiple product changes during a product’s life cycle requires carrying extra inventory, leading to higher carrying costs and a greater risk to the bottom line.”
  • “We need to re-work plans as revised numbers continuously come in from partners and suppliers, making it difficult to mitigate and anticipate risks.”
  • “We have Limited Visibility and Collaboration with Tier 1, 2 Suppliers around constraints and disruptions.”
  • “Our batch planning systems are not providing real-time answers to demand and supply change what-ifs.”
  • “Allocation of constrained supply is often contentious and sub-optimal.”
  • “Customers are expecting seamless shopping across different channels such as stores and online.”
  • “Rapid innovation with shorter and shorter product life cycles is leading to markdowns/obsolescence.”
  • “Our market visit reports are all on email – no way to reference them systematically.”
  • “Many people are second guessing forecasts - Limited visibility and collaboration around assumptions.”
  • “Management of rising markdown costs to keep up with product lifecycle changes is challenging.”
  • “Slow, siloed planning processes without clear view on constraints lead to alignment gap between planning, finance and operations execution.”
  • “Increasing volatility of raw material and commodity costs is creating headwinds.”
  • “Our growth return on marketing/trade spend is not meeting expectations.”
  • “We cannot answer management what-if questions in real time.”
  • “Our AOP /finance process is disconnected from the rolling forecasts of our S&OP process.”

Aim big, start small, iterate rapidly.

Top 5 quick-win o9 capabilities that consumer electronics clients are starting with

Know your customer

Market Intelligence

Know your customer

Understand what is driving purchasing patterns, key consumer demographic profiles and leading indicators of purchase intention.

Manage Product Life Cycles

Assortment Planning

Manage Product Life Cycles

Utilize machine learning on shopper big data to map assortment offers to the right shopper at the right time.  Manage product transitions to minimize markdowns.

Accelerate stakeholder collaboration

Digital Supplier Collaboration

Accelerate stakeholder collaboration

Enable fast decision making across, sales, finance, marketing, supply chain, 3rd party manufacturing, procurement, and executives.

Deliver your financial commitments

Integration Business Planning

Deliver your financial commitments

Make better decisions that respect supply chain constraints, deliver revenue growth, and mitigate financial plan gaps.

Respond to Disruptions

Supply Chain Control Tower

Respond to Disruptions

Take corrective actions to resolve unexpected network bottlenecks, supply shortages and demand disruptions.

Key consumer electronics solutions
powered by the o9 Digital Brain

Market Intelligence

Assortment Planning

Digital Supplier Collaboration

IBP

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