ABInBev, a webinar collaborator
On demand webinar

Never waste a crisis to drive change: Revenue Management in a post-COVID world

Key Topics Discussed

We will look at how CPGs are able to:

  • Build a market knowledge model to spot demand risks and opportunities much faster.
  • Continue to optimize their price and promotion investments.
  • Make adjustments in product portfolio, pricing and assortment in response to the significant change in consumer trends due to COVID.

And we will dive into how CPGs can:

  • Synchronize commercial planning use-cases across time-horizons: from building the annual operating plan, to initiative seeding, to the monthly business planning process.
  • Upgrade their revenue management toolkit – as we access more and more data, with increasingly sophisticated AI models, how should we invest in both next-gen platforms and people.
  • Synchronize commercial plans with supply chains to understand the feasibility of the plans and the cost-to-serve.

Speakers

Juan Lopez, Global Director, Sales Operations – AB InBev aim10x webinar speaker

Juan Lopez

Global Director, Sales Operations – AB InBev

Stephan de Barse, a member of aim10x Executive council and o9's Executive Vice President

Stephan de Barse

Executive Vice President – :o9 Solutions