Inflation Strikes Back: What does it mean for Revenue Growth Management in consumer goods?

Inflation is a major concern for both consumers and businesses and is likely not subsiding any time soon. So, what does this mean for Revenue Growth Management in the consumer goods space? In this roundtable, we will be discussing:

• The COVID bounce-back combined with the Great Supply Chain Disruption have created unprecedented conditions for both consumers and businesses alike.

• How are consumers likely to react to a sustained period of price inflation?

• Should companies re-evaluate their pricing, promotion, and assortment strategies in light of these conditions, or try to ride out the storm?

• Should marketing investment be maintained, or invested back into absorbing cost inflation?

Join George Bobin, Head of Revenue Growth Management at Pernod Ricard, Adam Ben-Yousef, Global VP at o9 Solutions, and Victor Farnese, Director Revenue Solutions at o9 Solutions.

So, what is a roundtable?

This roundtable is a 1-hour knowledge sharing session in which a limited group of people <12 will engage in a discussion around the topic of the month. The session is facilitated by an industry expert in which diverse groups of innovators come to share knowledge, discuss challenges, learn new things, and meet new people. The session will be highly interactive and collaborative, with a fresh twist.

We keep the agenda simple:

1. Introductions
2. Setting the scene
3. Group discussion
4. Networking

Why should I register?

1. Immerse yourself in a global community of professionals who are passionate about digitally transforming their businesses.
2. Learn a new tool and creative process that you can bring back to your team to collaborate and brainstorm together.
3. If you think webinars are great, but you’re missing the benefits of in-person collaboration and conversation. Be prepared to use this full hour of actively engaging on both Zoom and our creative end-of-the-session program.

Who is it for: Retail / Brand / Industrial / Supply